Wednesday, February 21
Brought to you by the UT School of Information Sciences
Session 1
Embracing Facebook Ads: Your New Social Media Superpower
10:10-11:25am (COM 402 – Scripps Convergence Lab)
Facebook Ads can perform better than almost any type of ad and present a golden window of opportunity for brands and businesses to stand out. We’ll walk through specific steps to achieving maximum results and ROI and how to use ads to extend and enhance your social media campaigns.
Speakers: Gavin Baker
Brought to you by the College of Communication & Information Graduate Student Association
Session 2
Social Media at Work: Getting the Job – Then Getting it Right
12:00 – 1:30pm
Join CCI’s Graduate Student Association and local professionals as they share their experience, knowledge and insights into a career in social media. Learn more about getting a job in social, and what it takes to be great at it! Lunch will be provided. Please RSVP here.
Speakers: Jennifer Pickard, Director of Digital Marketing at TeamHealth and Creed Huckaby, Managing Director at Pyxl
Brought to you by the UT School of Communication Studies
Session 3
Sports Talk with John & Jimmy Live Radio Remote
Voted the “Best Sports Talk Show” 14 years in a row by the Tennessee Associated Press, Sports Radio WNML’s SportsTalk is the ONLY way to reach the Knoxville area’s most influential group of sports fans!
3:00-7:00pm
